The Round-Up Initiative

Put a Cherry on top of every purchase

Here's how it works — a simple, step-by-step guide to turning your everyday spending into everyday giving. Scroll to follow along.

Scroll to see the steps
1

Download the Cherry app

Create your free profile in minutes and get ready to turn everyday spending into everyday giving.

CHERRY
2

Search for your favorite nonprofit

Type a cause into the search bar or scan a nonprofit’s unique Cherry QR code to find exactly who you want to support.

Search for your favorite nonprofitSearch for your favorite nonprofit
3

Securely connect your debit/credit card through Plaid

We partner with Plaid — the same trusted platform behind Venmo, Robinhood and Shopify — so your bank connection is encrypted and secure.

Securely connect your debit/credit card through Plaid
4

Add the card within the app

Powered by Stripe

Your card details are housed securely with Stripe, a PCI-Level 1 payment leader. Cherry never stores your sensitive financial information.

Add the card within the app
5

Watch your everyday purchases add up to real change each month

Every transaction is rounded up to the nearest dollar. At the end of each month, Cherry pools your spare change and sends it straight to your chosen cause.

Watch your everyday purchases add up to real change each month
6

Taste how sweet it is to give

Track your growing impact right inside the app and see the difference your generosity makes — because giving is sweet.

Taste how sweet it is to give

Ready to start rounding up?

Download the Cherry app and let your spare change support the causes you love.